What Is Wordpress SEO?
WordPress on its own isn’t a replacement for a solid SEO strategy, and while there is no denying that the CMS saves you time and helps you to adhere to best practices without experience, you need to understand that you need to put in the effort to rank your website on Google.
Your choice of CMS doesn’t dictate whether or not you can rank well unless your site suffers from extensive technical issues that stop it from being crawled and indexed. You shouldn’t think that WordPress is a magic weapon without further effort; it requires time and effort. SEO can get technical very quickly, but the beauty of WordPress makes it easily accessible to those who aren’t experienced or even those who don’t class themselves as being technical.
Just because you are using WordPress doesn’t mean the SEO tactics you use will change. You still need to create great content, earn great links, and ensure that your site is well-optimized and free from technical issues that could hold it back. But WordPress helps you to take care of, out of the box, many of the basics which help your site to rank, and what you will find below are tips and tricks which help you to implement growth-driving tactics specifically on the platform. Getting Started: Wordpress SEO Basics
Before you learn how to properly optimize your WordPress site and start to increase your organic traffic, there are a few basics that you need to make sure you have covered to be confident that you are working with a solid build.